Monday, June 4, 2012

The story of the Times Picayune

The Times Picayune, the prestigious daily of New Orleans has existed for 130 years and is a must reading, every morning for the people of the big city. And yet, its management has announced that it was giving up its daily print edition. It will be published only three times a week and rely upon its Website for daily news.

This decision has provoked an uproar among the political and cultural establishment of the Southern city but it won't be revoked. The newspaper is losing money and it is very likely that its exemple will be followed by many others in the US and in Europe.

It is more and more obvious that the newspapers will have to figure out new formulas to survive. The best solution,for the moment, is to combine a bi or threeweekly publication with a paying wall providing instant news. This is bad news for Presstalis,the French delivery organization which is losing the sales of dailies and magazines.